Exceptional by Design
Everything a writer, producer or bookseller needs, in a form you can lift without calling us first. If you need something that is not here, ask — we answer the same day.
The facts
The only figure to use is over $750 million in investor capital, raised and deployed by leadership teams Chris served on.
Two older figures are still sitting in print and in retail listings and should not be repeated: “over a Billion dollars” and “over $550 million”. Both are superseded. We are correcting the listings; if you found one of them, it came from there.
Descriptions,
three lengths.
Chris and Tara Seegers on designing a life on purpose — eight pillars, four phases, and an assessment that shows you where you actually stand.
Most people design their business and improvise their life. Exceptional by Design treats a whole life the way an operator treats a company: in pillars you can name, phases you can run, and disciplines you can measure. Seventeen chapters, written to be worked rather than read.
Most people design their business and improvise their life. In Exceptional by Design, Chris and Tara Seegers hand over the framework they built for themselves after a year they did not plan and would not repeat — and then used to move their family from Texas to Colorado, restructure their businesses, and build the life they had been describing to each other for a decade.
The book runs on eight pillars — Faith, Family, Fitness, Finances, Fulfillment, Fun, Freedom and Business — across four phases: Dream It, Build It, Optimize It, Live It. Seventeen chapters, each one an exercise rather than an argument. It is written to be worked, not read.
Chris Seegers founded Exceptional Companies, which uses business as the platform to change the status quo. Tara Seegers is a Certified Financial Planner™ named to Forbes’ Top Women Wealth Advisors Best-In-State list. They live in Colorado Springs with their three children.
No attribution needed. These are written to be used as they are.
What is actually in the book
The full table of contents is on the book page.
Five questions you can ask cold
Use them, change them, ignore them. They are here so you do not have to read the book to run a good interview — though we hope you do.
Set these as written
Ratified September 2026. They supersede the “About the Authors” copy in any earlier manuscript or retail listing.
Chris Seegers is a business owner with a long track record of starting and buying companies and building them into successful, self-governed entities. He founded Exceptional Companies, which uses business as the platform to change the status quo. He is an active owner in many different businesses, and has served on leadership teams that have raised and deployed over $750 million in investor capital. Chris is a “capitalist missionary,” and his heart is activating and equipping others to live exceptional lives.
Chris is a follower of Jesus, husband to his best friend Tara, and father to Jed, Chisum, and Lillian. He is a sibling to seven, and loves deep, authentic friendships and old books. Chris and his family live in Colorado Springs surrounded by mountains and amazing people.
Chris Seegers founded Exceptional Companies, which uses business as the platform to change the status quo. He has served on leadership teams that raised and deployed over $750 million in investor capital. A self-described “capitalist missionary,” he lives in Colorado Springs with his wife and co-author Tara and their three children.
Tara Seegers is a nationally recognized wealth advisor and Certified Financial Planner™ who serves multi-generational families and business owners across the United States. Named to Forbes’ “Top Women Wealth Advisors Best-In-State” list, Tara specializes in creating clarity from complexity and helping families build legacies that last for generations.
Tara is a follower of Jesus, wife to Chris, and mother to Jed, Chisum, and Lillian. She believes exceptional wealth planning starts with understanding what truly matters. Tara and her family live in Colorado Springs, where they’re designing an exceptional life together.
Covers, photography, logos
Jacket art, author photography and the Exceptional wordmark are all available in print resolution on request. Marks are supplied as vector and used solid black or solid white only — never recoloured, boxed, stretched, or pulled from a web page.
Covering the trilogy as a whole? The press desk handles rights, permissions and excerpts across every title.